Privacy Policy

Effective Date: February 23, 2026
(Last Updated: February 23, 2026)

Because we value your patronage, we want to address any privacy concerns you may have. To that end, we have set forth our Privacy Policy for handling the information you share with us online. We want your decision to do business with us to be an informed one.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (“Website”) and use our services.

Information We Collect

Information You Voluntarily Provide

When you visit our Website, we may collect personal information that you voluntarily choose to share with us. This may include:

  • Name
  • Physical address
  • Email address
  • Telephone and fax numbers
  • Details of your real estate and lending needs and preferences
  • Any other information you provide through forms, applications, or communications

If you communicate with us by email, phone, SMS, or online forms, we may retain records of those communications.

Automatically Collected Information (Cookies & Tracking Technologies)

When you visit our Website, we may collect certain information automatically through:

  • Cookies (small text files stored on your device)
  • Web server logs
  • Analytics tools
  • Similar tracking technologies

This information may include:

  • Date and time of your visit
  • Time spent on pages
  • Pages viewed
  • Referring and exit websites
  • Search queries
  • IP address
  • Domain name
  • Browser type
  • Internet service provider
  • Device type

We use this data to:

  • Customize your online experience
  • Improve Website functionality
  • Analyze traffic and usage trends
  • Support marketing efforts

You may adjust your browser settings to refuse cookies. However, disabling cookies may limit certain Website functionality.

How We Use Your Information

We may use your information to:

  • Provide services you request
  • Respond to inquiries
  • Communicate with you about services
  • Send marketing communications (where permitted by law)
  • Improve Website performance and user experience
  • Verify your identity
  • Comply with legal obligations

You may opt out of marketing communications at any time by contacting us or following the unsubscribe instructions included in our communications.

SMS Communications

Use of Mobile Information

We respect your privacy. Mobile phone numbers and SMS consent data will not be shared with third parties or affiliates for marketing or promotional purposes.

Your mobile information is used solely for communicating with you as described below.

Opt-In Consent

By providing your mobile phone number and opting in to receive SMS messages, you expressly consent to receive automated informational and promotional text messages from us. These may include:

  • Updates
  • Appointment reminders
  • Service notifications
  • Promotional offers
  • Other communications related to our services

Opt-Out Instructions

You may cancel the SMS service at any time. To stop receiving messages, simply text “STOP” to our number.

After you send “STOP,” we will send a confirmation message to acknowledge that you have been unsubscribed. You will no longer receive SMS messages from us unless you opt in again.

Help Instructions

If you need assistance, reply “HELP” to any message. You may also contact us through the contact information on our website.

Message Frequency and Rates

Message frequency may vary. Message and data rates may apply according to your mobile carrier’s pricing plan. Please contact your wireless provider for details.

Sharing of Information

We do not sell your personal information. We may share your information with:

  • Our employees and authorized personnel
  • Service providers who assist us in operating our business (such as hosting providers, CRM systems, analytics providers, and communication platforms)
  • Affiliates, where appropriate

We require service providers to protect your information and use it only for authorized purposes.

We may disclose your information:

  • To comply with legal obligations
  • In response to lawful requests by public authorities
  • To protect our legal rights
  • To prevent fraud or security threats
  • In connection with a business transfer (e.g., merger, acquisition)

Data Retention

We retain personal information only for as long as necessary to:

  • Fulfill the purposes described in this Policy
  • Comply with legal, regulatory, tax, or accounting requirements
  • Resolve disputes and enforce agreements

When personal data is no longer required, we securely delete or anonymize it.

Your Privacy Rights

Depending on your location (including under GDPR, CCPA/CPRA, and similar laws), you may have the right to:

  • Access the personal information we hold about you
  • Correct inaccurate information
  • Request deletion of your data
  • Restrict or object to certain processing
  • Withdraw consent at any time (where processing is based on consent)
  • Request data portability
  • Opt out of certain marketing communications

To exercise your rights, please contact us using the information below. We may require identity verification before processing your request.

You also have the right to lodge a complaint with your local data protection authority if you believe your rights have been violated.

International Data Transfers

If you are located outside the United States, your information may be transferred to and processed in the United States or other countries where our service providers operate.

Where required by law, we implement appropriate safeguards for cross-border transfers, such as contractual protections.

Data Security

We implement reasonable administrative, technical, and physical security measures designed to protect your personal information from unauthorized access, use, alteration, or disclosure.

However, no method of internet transmission or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee absolute security.

Third-Party Websites

Our Website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies before providing any personal information.

Questions Regarding Your Information

If you have questions about this policy, please contact us at: info@roorda.com. We may require identity verification before processing your request.

Updates to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will:

  • Post the updated version on our Website
  • Update the “Effective Date” at the top of this page